Greg Roebuck
CEO CARSALES.COM.AU

The Digital Revolution

The digital revolution cannot be ignored: it is real and it delivers a massive ammount of inquiry to auto dealers every day of the week.

CEO of carsales.com.au Greg Roebuck will give the Convention delegates his view on the changing media; and what opportunities new technology brings to the auto industry in the years ahead.

With an auto industry career spanning 25 years Greg was named Entrepreneur of the Year by Ernst and Young in 2009, just months after his leading carsales.com.au to an amazing $1 billion float.

Carsales.com.au was launched in 1997 with the aim of providing quality information for consumers in a user-friendly medium. With in-demand systems such as Autogate in place, carsales.com.au is well positioned to remain a powerhouse in online auto advertising for many years to come. However it won't be the internet that we know today; in fact it will be much, much more.

Greg's participation in the 2010 AADA Convention will give auto dealers a fresh perspective on the internet and what the future may bring in the age of the digital revolution.